Using Promax, team members can build a comprehensive model of the outcomes they're trying to achieve. Promax takes into account all available information resources that inform the planning process and lets planners dynamically adjust underlying causal drivers to assess the impact theses changes will have on their plans.

In less time than it takes to assemble a typical trade promotions plan, Promax lets your team model a range of possible outcomes, fine tuning their approach or examining entirely different strategies.

In the background, it also monitors important parameters (such as compliance with business rules and potential clashes) to engineer the optimal plan for the business.